Configuring and Maintaining Network Security Essay

Because this is only a test deployment, you will be using a Windows 8 computer to function as the web server. In this exercise, you will install Internet Information Services on your workstation and then configure it to host two websites. Mindset Internet Information Services enables you to configure websites to use specific port numbers. This makes it possible to test the functionality of Windows Firewall. Completion time 15 minutes Question 1 What URLs could you use in your computer’s browser to test the functionality of the intranet website you just created? You can use the IP address of the computer that is hosting the website Take a screen shot of the Internet Information Services (IIS) Manager console, showing the new site you created, by pressing Alt+Prt Scr, and then paste the resulting image into the Lab 12 worksheet file in the page provided by pressing Ctrl+V. Exercise 12.2 Testing IIS Connectivity Overview In this exercise, you will test the functionality of the web server you just installed. Mindset The way to test the functionality of a web server is to attempt to connect to it. Completion time 15 minutes Question 2 What is the result, and what does the result indicate? it goes to 11S 8 microsoft.com/web Question 3 What is the result, and what does it indicate? Success. Intranet website can be accessed in both ways http://localhost/ or http:/127.0.0.1. Question 4 What is the result? Internet Explorer cannot display the webpage Question 5 What is the result? Success. II7 Web page appears Question 6 List three possible reasons as to why you might be unable to connect to your computer’s web server using a browser on another computer. to your computer’s web server using a browser on another computer Take a screen shot of the Customize settings for each type of network window, showing the setting you just modified, by pressing Alt+Prt Scr, and then paste the resulting image into the Lab 12 worksheet file in the page provided by pressing Ctrl+V. [copy screen shot over this text] Question 7 What are the results, and what do the results indicate? Windows Firewall is blocking port 80 for HTTP connection Question 8 What other test could you perform to prove that it was your computer’s firewall that was blocking the connection and not the firewall on the computer you are using as a client? Success. The results indicate that connection is established Question 9 Why is it necessary to clear the cache before you retest the web server connections? computer’s firewall that was blocking the connection and not the firewall onthe computer you are using as a client Question 10 Why can you not simply leave Windows Firewall turned off when you deploy an actual web server? Becuase it is not a secure practice. Turning Windows Firewall Off will allow allconections from outside your network and can be dangerous Exercise 12.3 Allowing a Program Through the Firewall Overview Windows Firewall is preventing clients from connecting to your web server. To enable client access, you will use the Windows Firewall control panel to  allow access to the web server. Mindset The Windows Firewall control panel provides access to basic functions of the firewall, but for complete control, you must use the Windows Firewall with Advanced Security console, which you’ll see in the Lab Challenge. Completion time 10 minutes Question 11 Why are you now able to connect to the website from the client? We allowed to open port 80 on HTTP Question 12 Why are you unable to connect to the intranet site from the client? Port 4444 is not open? or DNS issue? NOT SURE Lab Challenge Creating Windows Firewall Rules Overview The port you opened in Exercise 12.3 enables clients to access the default website hosted by your web server, but not the Intranet website. In this challenge, you must configure your web server to allow traffic to the Intranet website. Mindset Windows 8 often provides more than one way to complete a given task. The Windows Firewall control panel provides a relatively simple interface to the firewall, but it is not a comprehensive one, as we saw in the previous Exercise. Completion time 20 minutes To complete this challenge, you must use the Windows Firewall With Advanced Security console to configure WKSTN-MBR-B to allow traffic to both the default website and the Intranet website you created in Exercise 12.1. To complete the challenge, perform the following tasks: List the steps you took to complete the task. Take a screen shot of the interface you used to create the firewall rules by pressing Alt+Prt Scr and then paste it into your Lab 12 worksheet file in the page provided by pressing Ctrl+V. [copy screen shot over this text] Answer the following questions. Question 13 Why are there two separate rules for the World Wide Web Services in the Inbound Rules container? 1. Every service require its own rule.2. One rule aplies for Domain network type and Another rule aplies forPrivate, Public Question 14 How would the opening of the port you performed in Exercise 12.3 affect the World Wide Web Services (HTTP Traffic-In) rules in the Inbound Rules container? The rule we applied in exercise 13.3 applies only to Domain type network bydefault. So this rule allow connection to intranet inside your network only andwill block all incoming connections from outside Public, Private Question 15 How would the rule creation procedure you just performed differ if you wanted to restrict client access to the intranet website to computers on the local network only? On Profile page. Unchecking the Domain and Private checkboxes will preventclient access to the intranet website

Virgin Blue

VIRGIN BLUE UNDERSTANDING EXTERNAL ENVIRONMENT 1. Attractiveness of the Industry 1a. Identify the industry, product segments and value chain The industry is the Australian airline industry (global). Core activities cover providing travel services to leisure travellers in Australia and overseas, including flights, travel insurance, holiday packaged deals, and freight business. Products segments including ? Business travel? 57. 1% of industry revenue ? full-fare ? business & government travellers ? growth of video conference (-) impact on growth unit value of sale/pax double leisure travel fare ? Leisure travel? 29. 4% of industry revenue ? low-fare ? leisure travellers ? price is an important factor and strong driver for growth ? high cost incurred for flight changes ? Freight and other? 13. 5% of industry revenue ? freight transport, time sensitive & high value to weight item & charges on excess baggages, late fee,etc†¦ 1b. What is the current life cycle of the industry? The Aus tralian airline industry is at the mature stage of its life cycle.This is demonstrated by the low average growth rate of the production, and the low airline operating margins around 2 percent over the last five years. Declining fares in the leisure travel segment due to strong competition have combined with increasing costs to lower profitability over this period. Yield management is critical to profitability due to high fixed costs involved in operating a flight, that is, the marginal cost of passenger on a flight is very low, so having a plane full, with as many full-fare passengers as possible, is important to maximise profitability.Over recent years, there has been consolidation, brand transformation in the industry and more services been introduced to attract higher yield customers. This is evidence of a low growth environment, wherein the industry is at the mature stage of its life cycle, the organisation focus is on efficiency, cost control, and market segment. 1c. What have been the key issues affecting historical industry growth? What was their impact? Key issues influencing historical industry growth using TEMPLES model FactorIssuesNature of Impact ————————————————- +/ =/ -) Technology? The growth of video conference- Negative has had a slightly negative impact on growth in this segmenting recent ————————————————- years Economy? Threat of the uncertainties of the global financial- Negative crisis, changing interest rate and fierce competition ————————————————- from low-cost carriers in its domestic market Market? the low density of population and the size of Aus+ Positive Air travel in Australia is somewhat of necessary ? Declining fair in the leisure travel segment due to- NegativeStrong competition have combined with increasing costs to lower profitability over this period; fierce competition from low-cost carriers in its domestic ————————————————- markets Politics? Being restricted in the ability to expand overseas due – Negative to Singapore Airline’s right to veto the use of the Virgin ————————————————- Blue name internationally. SIA had the power to block ————————————————- Virgin Australis’s brand due to 49% stake in Virgin Atlantic ————————————— Ã¢â‚¬â€Ã¢â‚¬â€- hat SIA acquired in 1999 Law ————————————————- Environment? With a launch of the first real low-cost arline in+ Positive Australia, one class of ticket and minimal on-board, complementary service, there had been strong growth in the 2000s in market for travel for leisure, encourage ————————————————- Australians to take more holidays and air travels Society? low density of population and size of Australia+ Positive ————————————————- Air travel is somewhat necessaryOverall+ Positive 1d. What are the key issues that will affect future industry growth? What are their likely impact and the overall assessment of the industry’s future growth? Future growth for the overall industry is assessed as positive (although it will be at a lower rate than historically growth) Key issues influencing future industry growth FactorIssuesNature of impactAssessment of (+/ =/ -)impact on future Industry growth ————————————————- (Low/Med/High) Technology? The growth of video conferenceNegativeLow as had a slightly negative impact on growth in this segmenting recent ————————————————- years Economy? Threat of the uncertainties of the global Negative Low Financial crisis, changing interest rate and fierce competition from low-cost carriers in ————————————————- its domestic market Markets? Threat of new entrances present theNegativeLow Possibility the firms will enter industry And diminish the industry return by passing along value to buyers in form of lower price and raising cost of competition the alliance with SIA was one of thePositiveMedium several that Virgin had formed in building ————————————————- its international network Politic? the alliance with SIA was one of PositiveMedium several that Virgin had formed in building its international network, allow Virgin to offer global flight coverge, epscially South-east asia and China, attractive to International business and leisure ————————————————- travellers Legal ————————————————- Environment?Alon g with alliance with SIA, there have beenPositiveMedium forged alliances with other international airlines such as Etihad, Air NZ, and US giant Delta Air Line to give business travellers an attractive overseas ————————————————- and flequent flyer network Society? the airline developed and preserved its PositiveMedium culture by spending a lot of resources on recruiting the right people to serve its leisure customers and providing a culture and conditions that retain good ————————————————- people Overall ImpactPositiveMediumIn conclusion, the future industry growth is assessed as Low to Medium 1e. What have been the key issues affecting historical profitability? What was their impact? Industry revenue was estimated to be $14. 5 billion in 2012, with its main busin ess being the transportation of passengers and freight on scheduled routes within Australia. Approximately 86% of the industry revenue is generated from airline ticket sales. The business travel segment is accounted for 57. 1% of industry revenue in 2012, while leisure travel segment is 29. 4% and freight and other are 13. 5%.Airline operating margins are relatively low, averaging around 2% over the last five years. Declining fares in the leisure travel segment due to strong competition have combined with increasing costs to lower profitability over the period. Using Porter’s five forces model, we can review the factors affecting historical profitability, it can be concluded that industry’s rivalry has increased. This is the result of many factors including: ? Threat of new entrance is low due the barrier of entry high. Capital requirements required to enter the airline industry. High fixed cost in operating the fly. The power of suppliers has been high due to limited number of service options available in business travellers segments such as proving access to hundreds of destination and business lounges around the world, offering high quality catering and other on-board service like newspapers & magazine in premium class cabins, car hire and hotel reservation services. ? The increasing power of buyers’ buyers due to the price sensitivity of consumers (low price) and the search for best deal available, as well as air travel in Australia is somewhat of a necessity, given the size of Autralian and the low density of population. The increasing impact of substitutes such as alternative services like video conference maintaining low-cost services ? Industry rivalry is high: Jetstar, QAL’s low cost airline, was introduced in 2004 in response to Virgin Blue’s success in the industry and the loss of market share away from Qantas's full-fare service to the low-fare carrier; Jetstar is a low-cost carrier targeting low-fare leisure trav ellers; The airline industry growth is average and as it is easy for buyers to switch between the airline companies, depending on price. Thus rivalry is increased.Furthermore, the high fixed cost create opportunity for the airline companies to have price wars to compete each other, the great market share of Qantas will kill Virgin Australia at last. Porter’s competitive model Airline industry Potential New entrants Airline club loungesForeign carriers Priority ticketingRegional carriers Priority check-in High quality catering Newspaper ; magazine Hire car ; hotel reservationIndustry Rivalry Bargaining power of buyers Bargaining power of suppliers Qantas Jetstar Alternative services Business travellers Subsitute products ; services Video conferenceLeisure travellersFreight ; other, tour packages 1f. What are the key issues that will affect future industry profitability? What is their likely impact and the overall assessment of the industry’s future profitability? Attrac ting higher yielding corporate and government customers has been a key driver of improving the industry profitability. Yield management is critical to profitability due to high fixed costs involved in operating a flight – that is, the marginal cost of a passenger on a flight is very low, so having a plane full, with as many full-fare passengers as possible, is important to maximise profitability.Also, in order to improve profitability, the major competitors in the industry (Jetstar, Qantas, Virgin) have become vertically integrated. Strategic airline alliance been introduced. Qantas and Malaysia airline negotiated an agreement for access markets in Asia and code-sharing. SIA and Virgin formed an alliance, allowed SIA customers access to Virgin Australia’ s domestic airline airport’s lounges. This partnership, along with Virgins’ other alliance, would allow Virgin to offer global flight coverage, attractive to international business and leisure travellers. The key factors influencing the future profitability of the industry can be summarised as follows: ? Positive factors include ? Forming alliance has allowed Virgin to offer global flight coverage, attract more international business and leisure travellers ? introducing a premium – valued service ? develop new lounge – product enhancement ? introduce new uniform and new menu – product enhancement ? Negative factors include ? Strong competition in the industry between major companies as growth slow and more emphasis is placed on maintaining or increasing market share with price becoming a key factor. Potential entrance of other new low-cost carriers. The future profitability of the industry will continue to be medium. 1g. Who are the industry’s key competitors? What are their strengths and weaknesses? In 2012, the industry is dominated by two airlines, Qantas Airways Ltd and Virgin —————————â₠¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€- CompetitorValueStrengthWeaknessRelative ————————————————- Propositionproposition Qantas Airways Ltd? Fully integrated? Highest market? Less focus on? Strong ? Accounting for 65%shareleisure travellers share of industry? Dominates business evenue in 2012segment ? More services offered such as full service, ————————————————- low cost, regional Virgin ? Fully integrated? Second highest? No coverage? Strong ? Accounting for 17. 2 %? Strong presencein regional share of industryin leisure market revenue in 2012? Offer services in full service and low ————————————————- cost service Others? Accounting for 17 . 8%? private charter ? group of small? Weak share of industrypassenger flights orcompanies revenue in 2012freight operation UNDERSTANDING EXTERNAL ENVIRONMENT 2.Summarise the strategic position of Virgin Blue 2a. Who are Virgin Blue’s key stakeholders, what are their objectives and are their objectives aligned with Virgin Blue’s strategic goals? As stated in the section on â€Å"Game change program- a new strategic direction for Virgin in Australia†, Virgin regard itself as number one position in the leisure segment and maintaining its low-cost focus. Its state strategic goals are as follows: ? Growing its share of the Australian business travel segment from 10% to 20% ? Establishing a ‘virtual’ global network through strategic airline alliances ?Ensuring capacity was closely aligned to profitability ? Maintaining a strong presence in the leisure market ? Enhancing its brand in Australia and overseas markets There are numerous stakeholders (individ uals/groups that have interest in the business or corporate strategy of the organisation) in relation to Virgin Blue. An analysis of the objectives of each of these stakeholders and the alignment of these objectives with Virgin’s strategic goals as follow ————————————————- Who are theWhat do they seek to receive fromIs Virgin Blue delivering against their stakeholders? he organisation? expectation? John Borghetti? Launching â€Å"Game Change† program? Yes, the transformation of Virgin (CEO)with the vision to be the airline of has been well on the way and choice for Australian business and attract numbers of business & leisure travellersleisure travelles ? Reinvent the company as a full-service? No, still not yet take over Qantas brand by altering its low-cost, no-frillsbusiness market model to take market share from Qantas ————â₠¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€- in the higher-margin, business market Board including: Roger Linderman? new management team, formed to?Yes, its chase growth in business (General manager)take on Qantas, particularly in thesegment, but not yet take over Jane McKeoncompetition for business travellerQantas (running government’s relation team) Hope Antzoutlatos (head of domestic ; International network Operations) Will Owens (Heads of yield Management) Hans Hulsbosch? develop the airline’s economy ;? Yes, have been attractive to (Creative director)business class cabins to attract numbers of business travellers ————————————————- Business traveller segment Employees? Secure employment prospect? Yes, as its chase growth in the family based, teamwork,business segment, it has to ensure ——â€⠀Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€- respect and funlow turnover and maintain culture Singapore Airline? SIA and Virgon form an airline? yes, the agreement between SIA alliance, allow the use of Virgin Ausand Virgin has allowed SIA customer Band overseas. Virgin able to build to use Virgin’s domestic network its international network, and alsowith just one ticket & allow two allows SIA customer access to Virginairline gold member to access to Australia’s domestic networkVirgin’s domestic airline’s airport ————————————————- ounge 2b. What business strategy is Virgin Blue supposed to have been pursuing and has this in fact been the case? The five questions (5Qs) approach is used to understand Virgin Blue’s stated business strategy Business strategy usingExamples of how V irgin has been pursuing this stated ————————————————- 5Qs approachbusiness strategy ? Does Virgin Blue want to growthVirgin blue wants to grow. We can see from their new vision profitability? â€Å"to be the airline choice for Australian business and leisure Travellers†. And its targeting to grow the share in business travel segment from 10% – 20%.The airline alliance strategy to establish it built its international alliance network in Asia as it is a critical market for Virgin ? What products/services will Virginleisure travel segment maintaing its low-cost; Virgin Blue Blue provide? began offering a premium economy fare, reinvent itself as a full service brand by altering its low-cost, no-frills model to take market share from Qantas in the higher margin, business market; developed its passenger lounges, introduced a loyalty reward scheme, ‘Velocity R ewards’, and offered the first Web check-in service in Australia. In what market will Virgin BlueGeographic market – Australia domestic airline, global flight operate? coverage after Virgin formed alloances with Singapre Airlines Customer market – business traveller, leisure traveller, freight and other include travel insurance, and formed a new venture with ZUJI, an online travel company. ? What generic strategy will VirginGeneric strategy – low cost leadership (no-frills models) adopt? -;Differentiation: take market share from Qantas in the igher margin, business market (full-service model). ? what is the position in the insutryVirgin Blue had grown through expanding its leisure travel does Virgin Blue plan to hold? segment, and growing low-fare passenger numbers to hold the number one position in the leisure segment and maintaining its low cost focus; By 2010, Virgin had about 10 per cent of business travellers and an approximate 30 per cent of all dom estic air travellers; Growing its share of the Australian business travel segment from 10 per cent to 20 per cent.SWOT ANALYSIS Identify the capabilities of the organisation in the context of the competitive environment, using SWOT analysis ? Strength: Virgin Blue had grown through expanding its leisure travel segment, and growing low-fare passenger numbers to hold the number one position in the leisure segment and maintaining its low cost focus. _ Virgin had formed alliances with Singapore Airlines in building its international network _ Borghetti was a former QAL executive who was appointed CEO and MD of Virgin in 2010.He quickly established a new management team capable of taking on Qantas, particularly in the competition for business travellers, by recruiting some highly experienced ex-Qantas staff including: Roger Lindeman as General Manager Service Experience; Jane McKeon, to run Virgin's government relations team; Hope Antzoulatos as head of domestic and international network operations; and Will Owens as head of yield management. ? Weakness: Qantas has 65% of industry revenue in 2012 but Virgin only has 17. % and no regional offered compete with Qantas; Qantas dominates the business segment. _ Unprofitable routes in New Zealand and to destinations including Fiji, Phuket and South Africa, high costs in maintaining its four brands, and confusion in the market between the brands. ? Opportunities: Acquire 20% of market share in market sector _ brand transformation reduce the cost of advertising and less confuse customer _ expand alliance with SIA to enter Asia market, broaden its offering by adding more services to enter the business segment and attract higher yield customers ?Threats: fierce competition from low-cost carries in its domestic market; Jetstar would have in capturing part of the leisure market _ Declining fares in the leisure travel segment due to strong competition have combined with increasing costs to lower profitability over this period. EVALUATION OF STRATEGIC OPTION ? Competitive advantage Benefits:yes, to sustain growth and profitability Valued by customers_ maybe not as people perceived Qantas as leading provider for business segment _ have to be careful not losing loyalty customers External consistency Industry’s life cycle:Fits well – moves to more competituve environment TEMPLESto respond to the external environment particular social cultural factors and economy factors – > fit well to maintain profit Profit well with the changes in external environment where more competitive from low cost Jetstar and profit due to pressure on price, to sustain growth & profitability by capturing more market sharee in business segment ? Internal consistency Revenue & costrevenue increased by capturing more in business segmentCost reduced by consolidating into one brand Not implementmore difficult to complete in the industry because of competition Reputation riskculture issues Loyal customer * Consistent i n term of growth and sustainability But not consistent with the current culture and balance >< low cost leisure and business segment ? Internal consistency Capabilities:experience management team from Qantas Capitalcan be quite costly to reposition itself and do it property Strong culture in family oriented can be quite difficult for business market

Write About the Ways Love Is Explored in Two Soliloquies. One from Romeo and Juliet, and One from Othello.

Write about the ways love is explored in two soliloquies. One from Romeo and Juliet, and one from Othello. Write about the ways love is explored in two soliloquies. One from Romeo and Juliet, and one from Othello. A Soliloquy is an dramatic technique used in plays to convey to the audience, a character’s true most inner thoughts, feelings and emotions. Shakespeare is famous for using soliloquies to place the audience in an omniscient position, allowing them to develop an intimate relationship with the characters, often creating dramatic irony and tension.Shakespeare expresses the theme of death throughout Romeos soliloquy to enable the audience to empathise and feel pathos toward Juliet â€Å"Death that hath suck the honey of thy breath†. The word â€Å"breath† is ironic and is symbolic of how Romeo cannot bare to be without Juliet, so much so that he feels the sensation of suffocation. Dramatic irony is also apparent as the audience knows that Juliet is still al ive; this sentiment provokes emotion as the audience is willing for Romeo to notice that she is not dead.Also the fact that love is blind plays an ironic almost humorous part here as Romeo is failing to see Juliet is still alive. The theme of death continues as Shakespeare personifies death throughout the soliloquy to present it as a more sinister force and rival for Juliet’s love: â€Å"shall I believe that unsubstantial death is amorous? And that the lean abhorred monster keeps thee here in the dark to be his paramour? † The negative language negative language used to personify death, â€Å"lean abhorred monster†, illustrates Romeos sense of disgust but more importantly, the fear that death has taken Juliet from him.Romeo’s fear is clearly expressed when Shakespeare writes: â€Å"For fear of that I still will stay here with thee/here i will remain†. The repetition of â€Å"here† conveys Romeos determination to stay with Juliet to the exten t that he will take his own life. Therefore, the audience get the impression that Romeo feels he must kill himself to preserve their love, a trait which links with his hamatia. Furthermore, Shakespeare employs the ongoing lexical field of death to create a sense of foreboding and heighten the dramatic irony.The main protagonist Romeo personifies death using a metaphor to express its severity. He explains how death has not â€Å"conquered† Juliet’s beauty â€Å"yet†. The word yet implies that death is inevitable which links to the phrase â€Å"star crossed lovers† that is delivered in the prologue. Elizabethan people were highly superstitious and believed heavily in fate which would have contributed to the many attributes that make Romeo a tragic hero. â€Å"And deaths pale flag is not advanced there. Shakespeare‘s use of nautical language is used to infer how Romeo has almost been â€Å"shipwrecked† (as he says later in the soliloquy) which highlights his solitude and his incomplete sensation he feels without Juliet present. In Addition, the audience so observes that Romeo’s obsessive and unconditional love for Juliet contributes to his fall from grace and greatly adheres to his hamartia. â€Å"Thee here in dark to be his paramour/here’s to my love†. Dramatic irony and a paradox of light is used her to show Romeo’s possessiveness and impetuousness.The fact that he says â€Å"my† shows his obsessive naivety, as he almost loves Juliet too much so to speak. It is clear for the audience to see that Romeo is ruled by fate, doomed from the start. A contemporary audience would have profoundly disagreed to this ethos as in a modern way we believe that we choose or make our own â€Å"fate†. Contrastingly Shakespeare uses powerful repetition to emphasise the importance and severity of Othello’s opening line. The use of monosyllabic words creates tension, highlighting Othelloâ€⠄¢s chilling tone. It is the cause, it is the cause my soul â€Å". Here Othello is addressing his soul and conscience, trying to justify the terrible act which he is about to commit; but in his mind he already has established the inevitability of his actions. The fact that Othello uses the word â€Å"It â€Å"shows he cannot bring himself to name the act that Desdemona has supposedly committed. Even this early in the soliloquy, the reader can clearly distinguish Othello’s hamartia (the traits that make a tragic hero).We see his serious errors in judgment (believing Iago without proof) which later leads him to committing the dead (Taking Desdemona’s) that leads to his downfall. Additionally, Othello changes the address of his soliloquy from his inner self, to the â€Å"Chaste stars â€Å". It is a commonly known fact that the Elizabethan era were very superstitious; so it is very understandable that they could empathise with Othello’s â€Å"cause â€Å" a nd understand his alliance with the stars. â€Å"Let me not name it to you, chaste stars â€Å".This is reminiscent of the prologue in Romeo and Juliet, where it refers to â€Å"star crossed lovers â€Å", the audience can now see a clear correlation between obsessive love and death, which is sad as in both plays the deceased lovers are â€Å" innocent â€Å". Here Othello is further trying to reassure himself that he is doing the just thing; that his actions are almost written in â€Å"alabaster â€Å"inevitable. Referring to the â€Å"chaste stars â€Å" is also part of Othello’s hamartia; the idea of being doomed from the beginning .Also his obsessive, overpowering love for Desdemona, distorts his perception of reality, which is why he failed to detect the lies being fed to him by Iago. Shakespeare uses dramatic irony to highlight Desdemona’s innocence, the fact that Othello says â€Å"chaste â€Å"is almost humorous as the audience knows that Desdemona is completely innocent, never committing adultery in her extremely short life. Just as Romeo speaks of Juliet’s beauty, even in death, to emphasise his love for her, so too does Othello in acknowledging Desdemona’s outward perfection and beauty. â€Å"†¦.. hiter skin than snow/And smooth as monumental alabaster†¦.. † Here Shakespeare uses and extended metaphor, which is ironic as Othello is comparing Desdemona to white snow, white being symbolic of innocence and purity which paradoxes the vile dead which he is about to commit. Shakespeare use of figurative language here powerfully reflects Othello’s intense love and adoration for Desdemona. The fact that Othello elevates Desdemona to a position of â€Å"Monumental† perfection shows that he is savouring her beauty before confirming his resolve that â€Å"she must die†.Furthermore, Shakespeare’s clever use of dramatic irony and ability to control the audiences’ emotions through powerful imperative verbs is shown in this part of the soliloquy. â€Å"Yet she must die, else she’ll betray more men†. Othello’s resolve is highlighted by a break in the flow of the verse, emphasised by a colon. This break represents his sorrow, regret and anguish. The fact that Othello is a â€Å"Moore† means he suffered both outwardly (isolation and alienation attacks) and inwardly (tortured conscience). Unfortunately the finality of this statement conveys to the audience the harsh reality that Othello is going carry out this injustice.Also this particular line said by Othello links with what Brabantio (desdamona’s father) says in the beginning of the play â€Å"Look to her, Moor, if thou hast eyes to see: She has deceived her father, and may thee†. This here is very ironic, as Othello is going to murder Desdemona for the exact thing her father warned him about, except she has not committed the act. We the audience feel pathos to ward Desdemona as even her father had a false predicament and made an extreme error in judging his own daughters character.Unsurprisingly this links with Romeo and Juliet’s struggle to be together as a result of the â€Å"family feud†. Love is portrayed to be a hardship in both plays, which may be one of the reasons the love is so obsessive and unhealthy. To conclude, I believe that the theme of love is convayed very effectively in both Romeos and Othello’s soliloquy. Both invoked a variety of emotions and allow the audience to really connect with the characters. A great amount of dramatic irony and tension is delivered at pivotal points in both plays where obsessive leads to the suicide of Juliet and contrastingly the murder of Desdemona.

Final Case Study and Strategic Plan- Starbuck's Global Quest 2006

Final and Strategic Plan- Starbuck's Global Quest 2006 - Case Study Example Introduction In the modern world, coffee is one of the most popular refreshment beverages with nearly US$80 billion sales in retail every year. Starbucks is one of the largest coffee houses of the world, with 20,366 stores in 61 countries (Alvarado et al., 2007; Khattab et al., 2013). Starbucks started its venture in 1971 in Seattle Pike place with the objective of providing coffee with immense quality and taste. It was initiated by three academics Jerry Baldwin, Zev Siegel and Gordon Bowker. Starbucks in later years was joined by Howard Schultz who led the marketing strategies to make it famous worldwide. In 1982, the company was taking a new outlook in its endeavor after Schultz visited Italy and saw a promising future for Starbucks in the coffee industry. He utilized the resources and the ability of Starbucks in providing quality beans for establishing a coffee bar named as II Giornalle. The concept of coffee bar was proving to be a successful endeavor for Starbucks. Due to the ac ceptance of Schultz’s strategies Starbucks gained importance in the market and it was highly appreciated by the people. Through his strategic management skills and marketing skills, he purchased Starbucks in the year 1987 and renamed it as Starbuck Corporation. The coffee bar II Giornalle was renamed as Starbucks Corporation by Schultz as the brand was known by people and was readily acceptable. Schultz was by then the Chief Executive Officer (CEO) of the company and was trying hard to implement strategies to expand the business and make outlets in various regions such as Chicago and Vancouver. In the 1990s, the company saw expansion by opening 676 stores and providing in-house music to make the people feel relaxed while enjoying the coffee. Starbucks flourished worldwide by the year 2000 and is still strategizing to make the business more popular and financially sound (Shah et al., 2010). The present mission of the company is â€Å"to inspire and nurture the human spirit â €“ one person, one cup and one neighborhood at a time† (Starbucks Corporation, 2013). The company ranks 208th in the Fortune 500 list along with generating revenue of US$13,299.5 million (Cable News Network, 2013). The performance of the company experiences upsurge in the revenue but its profit earning is considerably low due to several factors such as competition from the rivals. Thesis Statement The objective of the study is to evaluate the economic, marketing and the financial condition of Starbucks. The organizational structure and the issues faced by the company are evaluated. Correspondingly, a report entailing three-year strategic management proposal to Starbucks’ managing board of directors would be provided. Economic Assessment The economy of a country plays an important role in the success and failure of a business. The global turmoil in the economy in the recent past affected the business of various companies and also affected the strategies they implemen t. The economic slowdown of various countries affected the consumer behavior pattern and hence affected the profit of the companies in the recent past years. With regard to Starbucks, the economic condition also affected the profitability and the market share of the company as the countries such as Greece and Spain which were like cash cow turned out to be question mark. This implies that the market share

Personal Development, Self-Management and Reflection Essay

Personal Development, Self-Management and Reflection - Essay Example Introduction Part 1: Self-Evaluation, Essential Skills As described by the Applied Personal and Professional Development Module, a skill is something one can learn, and then develop with further practice, reflection and refinement. While talent is something people are born with, skills are learned throughout the course of one’s life, and then further refined down the road. An individual talented in a certain field can quite easily excel there in no time flat, and may in fact go on to dominate that field completely. Both of these are definitely assets in any field, and HE training is no exception. Given proper training, even an otherwise unremarkable individual can surpass someone who is talented but lazy. Former US President Calvin Coolidge (n.d.) said it best when he said that ‘nothing in the world can take the place of persistence’, and that nothing is more common than someone who is talented yet unsuccessful. And in this regard, I for one am proud to say that w hile my own talent may yet be questioned, my persistence and drive have always been beyond reproach. Not only do I possess ample quantities of persistence and determination, I can also say that I have other virtues such as determination and commitment in spades. As I’m sure I’ve displayed at various points throughout the course, I’ve consistently remained on task no matter what happened, and rarely ever coasted. On the flip side, my time management leaves a lot to be desired, and I may not always be objective when it comes to self-evaluation – that is, at times I tend to either deemphasize or overemphasize my achievements. Procrastination is also another habitual problem for me, especially since I often find it hard to get anything done without a healthy (sometimes even beyond healthy) amount of time pressure to get my heart racing. And as for technical skills, I possess the skills highlighted by Steven and Fallows (1998) as being among the most important , such as skills in problem-solving, planning, and communication. These are said to be among the most important of all. All other important skills one will use in his school life as well as his career are rooted on these. Part 2: Action Plan One of my shortcomings when it comes to academic skills is the use of Information and Communication Technology (ICT) in general, something cited by the UK Department for Employment and Learning (2011) to be among the essential skills for adults. As stated by its spokesperson Deidre McGill, the literacy and numeracy problems experienced by some adults have prevented them from reaching their full potential – which is exactly why they are problems within myself that need to be addressed the most. This being the case, I intend to sharpen my proficiency in making use of ICT, and am willing to take related crash courses should the need arise. Aside from this, I myself admit that I have some problems where information handling is concerned. Shei la Corrall (1998) of the University of Reading defines this as a set of skills including information sources, evaluation criteria, navigation methods, manipulation techniques and presentation issues – which is to say that I have difficulty at times in discerning which particular bits of information should be given greater emphasis, and how best to present them. That

CAMPBELL KEYBOARD CORPORATION Essay Example | Topics and Well Written Essays - 750 words

CAMPBELL KEYBOARD CORPORATION - Essay Example As a result of the nature of the order, Ingborg proposed two options for the quotation. The first quotation was to be based on the worth of the entire job which Plum Computer was willing and able to pay Campbell Keyboard. This proposal would therefore be in principal, a fraction of the payment made to Campbell Keyboard. Consequently, Smith had to disclose the value of the job to Ingborg so as to come up with a quotation price for the RF transmitter. In my opinion, this proposal meant that Smith would disclose vital information by revealing the worth of the job. By so doing, Ingborg would have tied the cost of the RF transmitter to the whole value thereby attaining a higher price. Attaching the cost of the RF transmitter to the value of the whole job would not be realistic as the transmitter is being purchased by Campbell Keyboard, thus Ingborg should not be concerned with the contract in place between Campbell Keyboard and Plum Computer. Smith should therefore not agree to this propo sal since it not only reveals information on a contract with a client but it is also an expensive option due to it being a percentage of the entire value of the job. The second proposal from Ingborg was for $33 per hour straight time and $40 for overtime based on the actual hours spent on the job. This proposal is more realistic as the cost is based on the amount of hours that Ingborg put in the production of the RF transmitter. In my opinion, this is the best proposal of the two not only because the cost is based on the work done but also because it would be cheaper than the first proposal in the long run. This option is also better for negotiating on the side of Smith since the cost per hour can be negotiated lower than is stated by Ingborg. Although it would be difficult to ascertain the exact hours worked by Ingborg, Smith has more leverage in this proposal than the previous one. Are there any other choices open to Smith for arriving at an equitable agreement? Smith can research on the market charges by the other firms and use the average as a basis for negotiating. The market prices for the three other sources could be essential to coming to an agreement. Even though the three other companies were not in a position to handle the order due to time constraints, Smith can still get the cost they would charge on making the RF transmitter and use the average during the negotiation with Ingborg. By so doing, Ingborg would realize that Smith has knowledge on the on goings in the market thus giving Smith a bit of leverage during negotiations. Another option available to Smith is giving a counter proposal that is based on the cost of producing the RF transmitter that Campbell Keyboard has incurred in the past. Campbell Keyboard also produces RF transmitters but due to the time limitations in place for this new order, it is difficult to manufacture hence the need to outsource the product. Therefore, in order to come to an equitable agreement, Smith can use the cost of manufacturing the RF transmitter that Campbell Keyboard has incurred in the past and use it as a basis for negotiating with Ingborg. By doing this, a relatively fair price can achieved on the side of Campbell Keyboard and an equitable agreement can be arrived at. How would you have handled the procurement if you were Smith? If I were Smith, I would invite proposals from companies who could make the RF transmitter within the time frame and specifications needed, to bid for

United States Border Control Problems and Solutions Thesis

United States Border Control Problems and Solutions - Thesis Example Alternative programs which help provide solutions to the border control issues in the United States should include three main points: (1) that the program must ensure sufficient control over unauthorized entry and work, or that the program must be a supplement – not a substitute – for illegal activities in the US; (2) that employers must also have sufficient incentive in the hiring of domestic workers before foreign workers are hired; (3) that the program must set forth remedies to ensure that the rights of temporary workers are protected (LoBreglio, p. 958).   The protection of immigrant workers’ rights is an important consideration and requirement in securing successful solutions to the border control issues.   Historically, illegal aliens and even guest workers have not enjoyed bargaining rights in the workplace and political rights as individuals (LoBreglio, p. 958).   Illegal aliens who are mostly economic migrants point out that they do enjoy better l ives in the US and they emphasize that the problem also lies with their own government and in the insufficient opportunities given to them in their native countries.   In order to resolve the problem of illegal aliens, the US needs to coordinate its efforts with other countries, especially with the Mexican and the Canadian government.   The Congress can do this by focusing its attention on specific populations and secure the rights of such population by â€Å"incorporating directly into immigration law the human rights and transparency elements of Canadian and European Union policy† (LoBreglio, p. 959). Congress must also further the protection of guest workers by including provisions for the allocation of funds for state or non-governmental organizations towards education programs which would teach guest workers about their rights and obligations under the US laws (LoBreglio, p. 959).   These programs must also be based on their native language and must focus on their issues and concerns as migrants.   Such programs must also not overly focus on legal terminologies which would not be understood by the migrants; instead, they must focus on giving migrants practical and relatable instructions, especially instructions they would need in order to ensure that their stay in the US would be within legal limits.   Sound education programs can successfully reduce the burden of such aliens to American society and help reintegrate them into their society upon their return to their native countries (LoBreglio, p. 959).  Programs which also attempt to educate the general public in relation to the reasons and consequences of illegal immigration can also help reduce abuse and negative stereotypical thoughts against migrant workers (LoBreglio, p. 960).   Sanctions issued against employers hiring illegal aliens can also help deter or reduce the hiring of aliens.   It is also important to educate employers about the process they can undertake in order to gain legal workers and the repercussions of illegally employing aliens (Lobreglio, p. 960).  The possible passage of a law which specifically protects the rights of illegal immigrants can also be considered by the concerned authorities.   Such law can direct the immigrants in gaining direct access to the Ombudsman or other human rights agencies.   For example, phone numbers for the Immigration Department of the Mexican National Commission for Human Rights can be posted at Mexican alien detention centers (LoBreglio, p. 960).  Ã‚  

Political Science Essay Example | Topics and Well Written Essays - 500 words - 15

Political Science - Essay Example Under a conservative system, individuals are responsible for their own welfare and the state benefits from individual’s efforts, contributions, and interests. Conservatives do not believe in equality of citizens and equitable distribution of national resources since every individual is compensated according to their effort. Liberals believe that the government should set policies and regulations against gun ownership. Under this system, the government is responsible for individual’s security and, therefore gun ownership is unnecessary. The liberals argue that people commit crime due to social disparities that exist within our society. Thus, in a liberal state there will be social and economic stability enhanced by equitable distribution of resources. Such states will have minimal crime rates. On the other hand, the conservatives believe that citizens have the rights for gun ownership as provided for by the Second amendment. In a conservative system, individuals have the rights to defend themselves and prevent criminals from committing crime. They also believe that gun controls laws do not prevent criminals from obtaining weapons and using them to commit crime. Instead, they argue that the government should strengthen existing laws to prevent misuse of guns. [Source textbook and week 9 videos] 2#, US elections often divide the country into either blue or red states. The Republican Party is associated with the red state while the democrats are linked with color blue. The blue and red state ideology originates from the liberal and conservative ideologies whereby the democrats are considered as liberal while the republicans are considered conservatives. The red and blue states have their origin from the era of slavery. States that supported slavery remain under the republican ideologies while those that supported abolition of slavery support the right movement or they are the blue states. Blue states include New England and the Great

Mitt Romney For President Research Paper Example | Topics and Well Written Essays - 1000 words

Mitt Romney For President - Research Paper Example He married Ann in the year 1969 however the family faced crucial times when she was diagnosed with multiple sclerosis. Although Mitt’s father held the governorship in Michigan however he is not a career politician. Mitt has spent most of his life in the private sector and hence has all the due knowledge of the economy and about its ups and downs. Mitt’s career is a blend of everything ranging from political orientation to economic knowledge, from public serving to turning around things. This is evident from his career how he reversed a state’s declining phase that was caught up in recession. He was also behind the rescue of 2002 Winter Olympic games from the disaster. The exquisite skills that are seen in Mitt’s personality and his management style are attributed to his career in business. After his graduation in 1971 from Brigham University, Mitt got degrees in Law and Business from Harvard. He initially worked as a business consultant but soon in the yea r 1948 he founded the investment firm named Bain Capital. It was this company that helped many firms to rebuild and launch few of them includes: Bright Horizons, Staples and Sports Authority (Mitt Romney for President). The Republican Party i.e. the Grand Old Party (GOP) has its roots back in the United States Democratic Republican Party. The first candidate to be the president under this party had been Abraham Lincoln in 1860 and ever since the party has about 17 Republican presidents who have served about 88 years in total. The party claims to have 55 million registered voters which is the second largest in the country and is also known to be the advocate of American nationalism, conservatism and economics at its core (2012 Republican Candidates). In 2002 when Mitt was elected as the Governor of Massachusetts, the states position was quite alarming as its budget was out of balance, the taxes were increasing, and the spending was also on the rise hence the state’s overall ec onomy was disturbed. Mitt through his supervision and strict decisions reduced the spending and brought it under control. He managed and restructured the government programs and enhanced the efficiencies throughout. This whole turnaround was brought in by Mitt by casting 800 vetoes against the Democrats and by bringing in the conservative principals to state legislature. It was through his hard efforts that the brought job creating incentives removed red tape from businesses and also brought new businesses to the state. He made a huge economic recovery by eliminating the $3 billion deficit without any tax raising or borrowings. At the end of Mitt’s term in 2007 the state has essentially recovered from economic turmoil (Mitt Romney for President). Running for the Republican President Mitt Romney has to confront the other candidates, although his political career is like a weathervane but compared to the other three candidates he is the most experienced choice. His past experie nces as the Governor of Massachusetts, the founder of Bain Capital makes him stand out above competition as his accomplishment and experiences makes him the best choice for the position. In terms of the responsibilities, Mitt has that skill in him to get things done as seen in the 2002 Salt Lake City Olympics games. Since he has spent most of his career in the private sector, Mitt has a lot to offer as he understands the economy in its very true sense. He has built up his career by starting new

Flexability creativity and communication in nursing Essay

Flexability creativity and communication in nursing - Essay Example Additionally there are several responsibilities that they have to specialize. In general, nurses work in hospitals, clinics, schools, wellness centers, long-term care facilities, hospices, physician offices, home settings, and temporary help agencies. They can specialize in a number of roles including: Neonatal Nursing, Labor and Delivery Nursing, Intensive Care Nursing, Operating Room Nursing, Cardiac Care Nursing, Geriatric Nursing, Pediatric Nursing, Oncology Nursing, Rehabilitation Nursing, Occupational Health Nursing, Pulmonary Nursing, Diabetes Nursing, and others. With the increasing demand for nursing staff all over the world, it is important that more and more people get trained and get into this noble profession. Nursing is a profession focused on assisting individuals, families and communities in attaining, re-attaining and maintaining optimal health and functioning. Modern definitions of nursing define it as a science and an art that focuses on promoting quality of life as defined by persons and families, throughout their life experiences from birth to care at the end of life (Wikipedia, 2008). Nursing is based on the ideal of service to humanity. Ever since its origin it has been about wholeness, holistic in practice and theory. Today, with the sophisticated technology, nurses need to be trained and experienced in various aspects such as Evidence – Based Nursing and Nursing Informatics. While there are various fields that have been developing, the basic qualities of flexibility, creativity and communication has remained a constant need for success in this profession. This paper discusses the importance of flexibility, creativity and communication in nursing profession. While a fall in the number of nursing leaders may be attributed to the current nursing shortage, studies have noted that there is also a significant deficiency in the number of nursing leaders who are able to bring in flexibility in the profession. Even at major

Intellectual Property Right Essay Example | Topics and Well Written Essays - 8000 words

Intellectual Property Right - Essay Example Such protection has lead to the provision of additional funding for the research studies, enhances the efforts on the technological innovations and has also led to the creation of a number of new start ups. Generally the concept of IP covers the legal rights to any person or organization resulting from any intellectual property. The intellectual property deals with the intellectual activities in various fields including industrial, scientific, literary and artistic and the like. The countries across the world have developed legislations covering the protection of IP. These laws have been enacted at the national level for the following main reasons: The first objective is to give a statutory recognition to the creators of the moral and economic rights attached to their creations and also to specifically spell out the accessibility of the public to such rights. The second one is to discharge the responsibility of the government with respect to the promotion of creativity and the dissemination of the application of such creations. This way the government would be able to encourage a fair trading that may result in a balanced economic and social development of the country. In generic terms the IP law aims at protecting the creators and producers of intellectual goods their rights on such goods and services by granting rights to exercise control over the use of those creations for a defined period of time. However it is important to note that such IP rights do not apply to the physical object on which the IP rights may be applied but only on the intellectual creation as such. The IP protection normally extends to (i) Industrial Properties and (ii) Copyright on Intellectual Properties. 2.0 Fields of Intellectual Property Protection The above two areas of IP protection can be further classified into different fields. Inventions, trademarks, industrial designs and geographical indications are covered by Industrial Property. Copyright encompasses literary and artistic works including novels, Poems, films and musical creations. In this context it is important to understand different types of intellectual properties. 2.1 Different Types of Intellectual Properties The different types of industrial properties that need protection are: 1. Patents 2. Industrial Designs and integrated circuits 3. Utility models 4. Copyright and related rights 5. Trademarks 6. Trade secrets 7. Plant breeder's rights 2.1.1 Patents A patent is regarded as an exclusive right that is conferred on any person in respect of an innovation. The patent right has normally a duration of 20 years. A patent right is granted for a product or process which have the capacity of providing in general way of doing something or offering a new technical solution to a problem on hand. "An invention is considered "new" as long as it is not known to the public by any means (written or oral or in any other way), before its filing

Management Functions and Roles Essay Example for Free

Management Functions and Roles Essay This week I interviewed Mr. Bradford, the health care administrator of Willis Knight Health Center. Mr. Bradford has been in the health care field for 17 years. He has been the coordinator and director at the Willis Knight Health Center for 11 years. Human Resources and leadership are two most pressing functions according to Mr. Bradford for his organization. Human resources is the organizational function that deals with issues related to people such as compensation, hiring, performance management, organization development, safety, wellness, benefits, employee motivation, communication, administration, and training. humanresources. about. com). Human Resource is also a strategic and comprehensive approach to managing people and the workplace culture and environment. Effective human resource management enables employees to contribute effectively and productively to the overall company direction and the accomplishment of the organization’s goals and objectives. (humanresources. about. com) Leadership plays an important role as well. As a leader you should be able to create more leaders, you must be able to have the people following you stand up and get noticed so they in turn have other people following them while a chain of responsibility and cohesiveness forms so you create a well-oiled machine. Working with different individual on daily basics there is no way that you can satisfy each and every one. Creating a safe, healthy and happy workplace will ensure that your employees feel homely and stay with your organization for a very long time. Paying out bonuses or having any kind of variable compensation plan can be both incentive and disillusionment, based on how it’s administered and communicated. Adopt a systematic approach to ensure that knowledge in databases to provide greater access to information posted either by the company or the employees on the knowledge portals of the company. Have open house discussions and feedback mechanism as a leader you should be able to take constructive criticism. (empxtrack. com) There are five key challenges or areas, some strategic and some operational. Leadership, pay and reward, equality and diversity, talent management and service transformation and efficiency. Placing and shaping community leadership and delivering services to empowered and engaged citizens requires a new order of leadership skill and capacity from public sector leaders, both political and managerial. Pay and reward remains the immediate battleground for HR in the short term. National negotiating machinery is increasingly out of touch with the needs of local employers, politically directed by ministers and, as a consequence, is more focused on managing cost managing cost pressures and the broader economic position. Increasingly, the need to ensure organizational approaches to diversity has a true focus upon communities and community cohesion has meant that the role of HR in shaping, supporting and embedding good approaches to equality and diversity. Supply and demand: talent spotting and development and, most importantly, the ability to deploy talent effectively for the future means that HR needs to provide resourcing and development solutions that are faster, more flexible and technology enabled to reduce the bureaucracy and paper-based approaches that many still protect and love. Finally service transformation and efficiency the big challenge, in the future get involved with service transformation and modernisation. (personltoday. com) In conclusion to better services the people we serve is to continue to educate the staff, make winners out of your staff, always make individuals better as you become better and have a great relationship with your staff and patients. Additions to training life experiences can help alone the way, best lessons learned are the ones we learn on our own.

Linear architecture

Linear architecture Michael Cintron   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The first structure explained in our text is Linear. A linear architecture displays a storyboard-type layout that links to a webpage before and a webpage after the current page. This type of layout is basically like reading a book where you can only turn one page before or one page after the current page you are reading. The benefit to this type of layout is that it is good for reading sequentially. A drawback is that it is impossible to jump ahead or jump back multiple pages.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The second structure is known as the Hierarchal structure. This type of structure varies from linear in that instead of jumping forward or backwards, you are going to subpages or higher pages in the structure. This type of structure is good for generic webpages that do not need to be read sequentially. A company webpage with services they offer is a good example of when hierarchal structure should be used.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The final structure is the Mixed, or Hybrid, structure. The mixed structure is a combination of both linear and hierarchal structures. Sometimes a webpage does not fit into either structure above and could benefit from both so they are combined into one and it fits the needs perfectly.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   My preferred structure is the mixed structure because it has so many uses. On my personal webpage, I use the Hierarchal structure because I do not have a need for anything linear, but I still prefer the mixed structure. My first example is iFixit. iFixit has a hierarchy, as seen across the top, and each article has a linear structure where each product they tear down has multiple pages. (http://www.ifixit.com/Teardown/Nexus-One-Teardown/1654/1) Another example of a website that uses the mixed structure is How Stuff Works. They also have a general breakdown navigation bar across the top, then you can drill down to the topic you are interested in. Once you find the article, the article itself is a linear structure that links to the next and previous pages. This page also lists all pages near the top of the article, making it simple to jump to a different part of the article. (http://auto.howstuffworks.com/turbo.htm)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Cascading Style Sheets are a great tool when creating and maintaining webpages. CSS uses a central file that contains the instructions for displaying a website and all of its pages. When a webpage references the CSS file, it looks at its class and grabs the instructions for displaying the data. For example, if a hyperlink on a page references the class link, then the page looks for the class link in the CSS file and displays it as directed. As long as all hyperlinks use the class link, it is possible to change the color, size, or font of all hyperlinks on a website just by changing the CSS file.

External Macro Environment Factors

External Macro Environment Factors Human Resource Management (HRM) according to Boxall and Purcell (2003:1) are the actions which involve the management of employment relationships in the firm. The modern world of business is changing rapidly in its attempt to gain and maintain a competitive edge. Business is operating in an environment affected by macro environmental factors ranging from Technology to Legislation and Globalization. These factors and many others are causing business to re-evaluate itself, both internally as well as externally. Structures are becoming flatter and decentralization is taking place as organizations attempt to remain competitive, survive and grow. The macro environment which is the main concern in this essay, are factors like political, economic, social, technological, environmental and legal environment (PESTLE) that can influence an organisation but are out of the organisations control. It is very important for HR practitioners to monitor the external macro environment since it can great ly make or unmake their businesses. This can be seen on the social changes technological advancement on workforce and HR policies in the last 10 years. In this essay, an elaborated definition of the external macro environment is well explained. Also, explanations of why it is necessary for HR practitioners to monitor the external macro environment , with reference to relevant academic theory is done. Also an illustration of how technological advancement and social change has affected the workforce and HR policies in the last 10 years is detailed out. The essay is then Concluded and bibliography cited as well. The marketing environment surrounds and impact activities carried out in the organisation. There are three key perspective on the marketing environment which involves the internal environment, the micro environment and the macro environment as shown on the diagram below. There are three key perspective on the business environment which involves the internal environment, the micro environment and the macro environment according to Kotler et al (2009). The micro environment influence the organisation directly and it includes the consumers, customers, suppliers, new entrants and competitors. All factors like men, money, machines, materials and market that are internal to the organisation are known as the internal environment. The external macro environment involves all those factors ranging from the political, economic, social, technological, environmental and legal environment also known as the (PESTLE factor) that affects the organisation uncontrollably, influences the organisations decisions and affects its performance and strategies. These macro factors are continually changing and the company has to be flexible enough to adapt to it. Looking at the political factors affecting a business, it involves factors like initiatives, grants and funding offered by the government, wars, government relationships with other countries, taxation policies, the goods and services the government produces, the health of the nation and the quality of the infrastructure of the economy such as the road and rail system. As such the degree of government intervention in the economy will affect companies operating in it. Thus the political atmosphere of a country should be checked before the establishment of a business. Economic factors includes interest rates, taxation changes, economic growth, inflation, loan access, unemployment, government spending consumer spending and exchange rates that affects the organisation. Using the economic factors to analyse a business scenario, a higher interest rates may deter investment because it costs more to borrow. Also, inflation may provoke higher wage demands from employees and raise costs. Also, a higher national income growth may boost demand for a firms products.   Social factors involves religious differences, ethics, lifestyle of the people, demographic changes, education and culture.  For example, changes in social trends can impact on the demand for a firms products and the availability and willingness of individuals to work. In the UK, for example, the population has been ageing. This has increased the costs for firms who are committed to pension payments for their employees because their staff are living longer. Technological factors involves the amount of research funding in the country, consumer purchasing power, technological advancement/ innovation, intellectual property and copy right infringement. For example Bar coding, online shopping, and new computer designs are all new technological development in the way companies do business due to the advancement in technology. Environmental factors involves a countries weather and climate change, the level of pollution, recycling considerations, legislative changes both current and future. Climatic changes can affect companies in the country. With the changes of global climates experienced today due to global warming, firms make this external factor a significant issue of considerations when expanding their businesses internationally Legal factors are factors like  safety, competition, health, future legislation, trading policies and regulatory bodies which relates to the legal environment in which firms operate. In recent years in the UK for example, there has been many significant legal changes that have affected firms behaviour like in areas like age discrimination and disability discrimination legislation and wages. HR practitioners have to carry out a PESTLE scan of the macro environment where the political, economic, social, technological, legal and environmental aspects of the business would be scanned properly. This is done in order to caution the HR practitioners on how changes in their external macro environment will impact the organisations activities. The external analysis of the macro environment has both micro and macro focus. At the level of the micro trend, HR practitioners should monitor suppliers, the strength of their competitors, labour supplies and the demographic population. At the level of the macro trend, HR practitioners should monitor the market forecast, technological trends, labour market forecast and trends in public sector employment and political atmosphere of the country. Also, the reason why HR practitioners scan the macro environment is to identify and analyse possible opportunities and threats of the industry as a whole that are outside the control of the industry using the opportunity and threat analysis (SWOT) analysis. The opportunities identifies the environmental characteristics that can help the organisation succeed and the threats identifies environmental characteristics that can prevents the organisation from being successful. As such, with the opportunity and threat analysis, HR practitioners are able to develop a corporate, business and functional level strategy. With the corporate level strategy, the organisation lays a plan action to manage the growth and development of the firm hence profit maximisation in the long run. With the business level strategy, the organisations find ways to counters its threats so as to compete effectively and with the functional level strategy, the HR practitioners establish a plan of action to improve its d epartments so as to create value. All these increases profits and the survival of the organisation. In addition, monitoring the external macro environment will assist the HR practitioner on how to recruit, retain, and develop the workforce they need. As such, HR practitioners are able to carry out their four main functions which are; the acquisition function, development function, motivation function and maintenance function. As such knowing the PESTLE environment will assist them to understand the policies, salaries, culture, educational levels of the potential employees in the country they operate. Once a sound external analysis is conducted, it can be reviewed and updated as part of the planning cycle to identify any significant changes in the environment. Also, looking at the social trends, HR practitioner monitor the external environment in order to know more about the culture of its employees. Trompenaars and Turner (1997) defines culture as the way in which a group of people live, solves problem and reconcile dilemmas. He also postulated seven dimension of culture that relates to relationships with people and their working environment. Also, Arnold et al cited in Handy (1986) pointing out that A strong culture makes a strong organisation and not all culture suits all purposes or people. As such it is necessary for HR practitioners to study their external environment so as to blend the organisations culture with that of its employees in order to create a good working atmosphere in the organisation. Thus resolving cultural differences will bring in team work and group cohesiveness. Furthermore, according to Devanna et al (1984), scanning the external environment assist HR practitioners to fit their HRM policies, practices and strategies in its competitive environment with the immediate business conditions that it faces as shown on the diagram below. The Matching model. As such, informations from the external environment assist HR practitioners to establish a proper mission and strategy, organisational structure and also enables human resource management policies to be used in their organisations based in different countries. The external environment has a major impact on the companies activities and decisions. More often than not, these forces are beyond the control of an organization and its managers. Though non-controllable, these forces require a response in order to keep positive actions with the targeted markets. Thus HR practitioners scan their external environment so that they can respond profitably to unmet needs and trends in the targeted markets. Linked to the above, accordingly, the factors of the environment will need to be considered as inputs in the planning and forecasting models developed by an organization.  Disturbances in the environment may spell profound threats or new opportunities thus the supervision helps HR practitioners to monitor and adapt to the environment if it is to survive and prosper. They thus identify, evaluate and react to the forces triggered by the external environment so as to make profits and survive in the long run. Furthermore, the knowledge gotten from the scanning of the external environment by HR practitioners assist them in gathering informations based on both government and private laws affecting the industry. Laws like rigid government laws in some countries that might affect their investments where by business may be doomed to be non starters due to business restrictions imposed by the government are determined before establishing a business. Also, cost of recruitment and standards in different from one country to another. More so, the availability of key inputs like trained managers, skilled labour, raw material are all impacted by the external environment. As such, monitoring the external environment enables HR practitioners to gather necessary informations which can affect their businesses. Until about twenty years ago, the world of work was an unfortunate place. Change of all kind was slow and non existence. Products had long life cycle, organisations were characterised by long control/ universally applied rule and technological innovations and inventions were pretty slow. In the last ten years technological advancement and social change has affected the workforce and HR policies. Looking at the way technological advancement has affected the workforce, in the past ten years, technological advancement has made globalisation possible amongst employees. Technological innovations in areas like learning and development, telecommunications, computers, satellite system have made it possible for information and innovation to rapidly cross national boundaries in between employees. More so, with technological advancement and the advent of new machines, there has been division of labour within employees hence creating higher quality products, just in time delivery and greater customization of products. In addition, Robinson (2006) pointed out that, within the past ten years in Britain for example, the amount of people employed in the manufacturing sector reduced by a half. Also there has been a decline in skilled and semi skilled manual jobs due to the rise in the creation of machines. The workforce nowadays is highly segmented and job length vary between the skilled and semi skilled jobs. Technological advancement has also affected HR policies in that Decades ago, HR management was autocratic in nature, employee made no decisions in the organisation. Organisational culture was hostile and employees didnt care about career advancement/ promotion opportunities since they were satisfied with their jobs. But in the past ten years, technological advancement has caused the establishment of new policies in order to work hand in hand with the growth. There has been a radical organisational restructuring programmes evidenced in de-layering, downsizing and decentralized. Also, with the advent of technology, HR practitioners keep restructuring new policies in terms of employing on a permanent basis and also offering career advancements in the form of training, development and promotion to employees as pointed out by Robinson (2006). Social change has affected workforce in that, in the past, men were employed most in organisation due to the increasing use of manual labour and physical power. But within the last ten years, there has been a steady increase in the participation of women in the labour force. Robinson (2006) analysed that there has been a rising level of divorce and single parents has lead to the provision of social welfare, health and educational services by HR practitioners. Social change has also affected HR policies in that, organisation in the past faced difficulties of dealing with cultural differences. Going international was very difficult due to the cultural barriers and differences. Within the past ten years, cultural policies have been instituted in order to deal with cultural conflicts in organisations. Organisations find it very easy to go international due to laid down policies, training and care giving to their expatriate employees. Also, HR policies have been adapted to satisfy consumers as customers have greater choice and power to influence purchase Boxall and Purcell (2003). As such, employees receive training in aspects like offering better customer care and services to consumers. All these has lead to increase profitability and survival of organisations. The external Macro environment also Known as the PESTLE environment consists of trends and forces which might not instantly influence the relations that a company has with its clients, suppliers and mediators, but afterward, macro-environmental changes will modify the nature of these relations. As explained above, it is very necessary for HR practitioners to monitor these macro external factors so as to foresee and manage any future impact it might have on the companies activities. Also, looking at the changes in technology and social change on workforce and HR policies in the past ten years, HR practitioners have adapted themselves to this changes by implementing new policies, strategies, rule and regulations to adapt their businesses to these uncontrollable factors.

Coca-Cola :: essays research papers

Coca-Cola Company Analysis   Ã‚  Ã‚  Ã‚  Ã‚  The Coca-Cola company was founded in 1886 by John Pemberton, a Civil War veteran and Atlanta pharmacist. He was inspired by his curiosity as he stirred up a fragrant, caramel-colored liquid that he brought down to a place called Jacobs’ Pharmacy. There he added carbonated water and let several customers sample the new concoction. Jacobs’ Pharmacy put it on sale for five cents a glass and named it Coca-Cola. This â€Å"inspired curiosity† has now grown to be the world’s leading manufacturer, marketer, and distributor of nonalcoholic beverage concentrates and syrups. In 1906 Coca-Cola opened bottling plants in Canada, Cuba, and Panama. Today they produce nearly 400 brands in over 200 countries. More than 70% of their income comes from outside the U.S. (1). This paper will focus on an analysis of operations of the statement of cash flow reports and a vertical and horizontal analysis of the consolidated balance sheets. Also an analysis of t he global financial condition of the Coca-Cola Company and the value of goodwill and other intangible assets will be discussed.   Ã‚  Ã‚  Ã‚  Ã‚  The statement of cash flows reports a firm’s major cash inflows and outflows for a period. This statement provides useful information about a company’s ability to generate cash from operations, maintain and expand its operating capacity, meeting its financial obligations, and pay dividends. There are three types of activities to look at in this statement, which are cash flows from operating activities, investing activities, and financial activities (3, 2005). When analyzing Coca-Cola’s statement of cash flow, the first thing to note is a steady increase in operating activities within the past few years. These transactions affect the net income. From 2001 to 2003 the cash from net income increased from $4.1 million to $5.5 million. The operating activities is often the most important cash flow of a business because it shows the cash from revenue compared to the payments made for expenses (2). The cash flows from investing activities are cash flows from transactions that affect the investments in non-current assets. Some of these include investments in bottling companies; purchases of property, plant and equipment; and purchases of investments and assets. For the most part, these figures have remained fairly stable. From 2001 to 2003 it went from $1.1 million to $9.3 million, showing a slight decline (2). The last part of this report is the cash flow from financing activities.

Queen Elizabeth and Annabella in Tis Pity Shes a Whore by John Ford Es

Queen Elizabeth and Annabella in "Tis Pity She's a Whore" by John Ford Annabella, the female protagonist in John Ford’s play, ‘Tis Pity She’s a Whore, ultimately dies after trying to meet the conflicting demands that her brother and father place on her. While her brother, Giovanni, commands her to be his clandestine lover, her father, Florio, expects her to marry a socially appropriate man and bear a child. These demands closely resemble the real-life demands that Queen Elizabeth I’s subjects placed on her because they simultaneously wanted her to fulfill their erotic desires, marry a politically appropriate man, and produce an heir to the throne. Ford’s play â€Å"was first published in 1633,† thirty years after the death of Queen Elizabeth I, but â€Å"nostalgia†¦ in the late 1620’s and 1630’s†¦ [drove] people†¦to measure a worsening political situation against inevitably heightened memories or impressions of what life had been like under the great queen† (Morris vii; B arton 724). While it’s not clear whether this nostalgia for the reign of Elizabeth drove Ford when he wrote his play, there are clear parallels between the demands that were placed on the factual Elizabeth and on the fictional Annabella; moreover, there are striking parallels between the responses to the two women’s deaths. Both women were expected to forever remain objects of male erotic desire, and the characteristics of Elizabeth that evoked erotic desire in her subjects parallel the characteristics of Annabella that elicit erotic desire in Giovanni. Just as â€Å"courtiers paid homage to Elizabeth as an ever-youthful yet unapproachable object of desire[,]† Giovanni confesses to Annabella, â€Å"[T]he view / Of thy immortal beauty hath untuned / All harmony both... ...bbory, Achsah. â€Å"’Oh, Let Mee Not Serve So’: The Politics of Love in Donne's Elegies.† ELH 57.4 (1990): 811-833. King, John N. â€Å"Queen Elizabeth I: Representations of the Virgin Queen.† Renaissance Quarterly 43.1 (1990): 30-74. Morris, Brian. Introduction. ‘Tis Pity She’s a Whore. By John Ford. Ed. Brian Morris. London: Black, 1992. vii-xxvii. Mullaney, Steven. â€Å"Mourning and Misogyny: Hamlet, The Revenger's Tragedy, and the Final Progress of Elizabeth I, 1600-1607.† Shakespeare Quarterly 45.2 (1994): 139-162. â€Å"Promiscuous, a.2a.† Oxford English Dictionary. 1989 Second ed. OED Online. Oxford University Press. 8 May 2005 . Rose, Mary Beth. â€Å"The Gendering of Authority in the Public Speeches of Elizabeth I.† Publications of the Modern Language Association of America 115.5 (2000): 1077-1082.

House Hold Chores Essay

Children should not have to work or help with household tasks; their only responsibility should be to study Helping family with household tasks causes no harm to either adult members or children. On the other hand, housework enables children to learn a number of important life skills and to avoid social evils. After school time, children are able to assist their parents with simple household routines such as tidying their own rooms, cooking simple dishes &washing clothes. Such activities teach children essential knowledge and practical experience for their life. During a holiday cooking competition, the winners are the children who are used to doing household tasks in their families. Another example is involvement in daily chores providing children with numerous lessons learnt: time management, awareness of needs, limitations, responsibilities, encouragement them to recognize dos and don’ts. Requesting/ instructing a child to clean his or her dirty shoes after coming from school or to clear up the table after meal doesn’t mean demand him or her to do a hard business, but instead these need to be done. It is obvious that children attributed their knowledge and fundamental skills to housework aiding and implementing. Furthermore, social evils are completely avoidable by assigning housework to children in their free time. Idle children are an underlying cause of easily engaging in harmful activities such as: online games, violent games, fighting and even gambling without any consideration. In a family, simple responsibility allocations do not only maintain them occupied but also raise their consciousness. For instances, children spend most of their spare time taking care of flowers around their house leaving them no opportunities to involve in internet games instead educate them to appreciate and protect nature. The more homework assignments to children, the more knowledge they gain and the less social evils to be addressed. In conclusion, studying is necessary during childhood but participations in household tasks are not bad ideas. Parents give children household chore means giving them valuable chances to experience and protecting them from evils.

Personality Psychology and People

Monique Contero INFJ Tu. Th. 8 pm 10/23/2012 I learned that I am The Protector my primary rivet of living is internal I prepare things in through intuition. I excessively learned that my secondary mode is away I deal with things according to how I feel about them and how they fit with my beliefs. I am a gentle, caring, complex person who is very intuitive. I am likewise artistic and creative. I put majuscule importance on keeping things orderly and systemic. I put nearly of my dynamism into finding the surpass system in getting things shame. I am normally right and I unremarkably admit I am but sometimes I beginnert experience why.I put a lot of confidence and trust into my instincts and intuitions because most of the time I can sense things most wad cant see or feel. I get strong feelings and I can understand population. When someone is vent through something I can normally feel it inside my self. I am a deep and complex mortal but I am usually quiet and very ob servant. Most the great unwashed dont understand me and I dont open up much to people I dont agnise. I hold a special place in most peoples magnetic core to the people whom I am close to because I have a big heart and compassion for them.I usually care more than about peoples feelings past I care about my own. I dont like contravene and when scrap arises I am minute towards it. I get irritated or angry when theres conflict and I dont know how to tolerate it and I get dysphoric out over it. I am a stubborn and I dont like listening to different peoples opinions. I am also a perfectionist. I am never at peace with myself because I know I can do better. I believe that change happens with us before it can happen in the world. I am easygoing though.I am devoted, patient, protective around people I care about who get disadvantage by others, and I am a indispensable nurturer. In the tapplace I am always coming up with creative ideas and I like running(a) alone. The field I am best in is fields that are self orientated and allow me to use my creative thinking and instincts to help the world. I am the attribute of person that belongs in social work or working in police force because I am a natural protector and I believe in growth. I can use my temperament traits to help people to come up with new ideas to help the company expand.

Disparities in Diagnosis of Depression

In the paper, Disparities in diagnosing of Depression, the author has made a arouse of the difficulty of Afro-Americans being less(prenominal) likely to report, getting evaluated or diagnosed for depressive disorder, mania or anxiety than their unobjectionable Counterparts (Gary 2005). This paper would be concentrating on the reasons for this problem. In history, African Americans have been the victims of chattel slavery and many community matte that they could be suffering from authorized genial changes.Many people considered them to be suffering from a psychiatrical disorder known as draptemania (characterized by the get to flee from captivity). Although, African-Americans have an inherent nature not to get depressed very easily because of their unvarnished happy character, the condition is also at a greater risk of going undiagnosed, under-diagnosed or eve misdiagnosed. This was a concern existing since a coherent time and even till today this problem is existing (Bak er, 2000, pp. 3167).Minority communities especially African-Americans whitethorn make up a vital mickle of the US population, and if health problems exist, the health status, economic well-being and quality of living of the entire nation would sure as shooting be affected. Only a small destiny of the nonage population would be receiving ideal amiable healthcare (Reus, 2001). It may not be felt that the psychic health services for the African-American Communities should be improved as the risk of developing depression is comparatively lower compared to the White population.Besides, the mental health services may be only actual to lower the occurrence of mental disorders rather than treating a much bigger problem (which could be change magnitude the risk of developing the disorder) (Witt, 2006). Many of the healthcare providers (such as hospitals, public healthcare settings, etc) tend to focus a lot on the ethnicity of the patients (usually the color the skin) rather than on the individual healthcare requirements and the some(prenominal) socio-economic factors.Several of these providers assume certain problems or issues to have occurred (such as social problems, racial issues, trauma, alienation, etc), which would be responsible for the mental health disorder. The African-American Population may have certain electronegative experiences with the healthcare system, and hence in the future this ethnic group would develop negative feelings towards the system, thus lessen their reliance on it.Hence, such individuals are less likely to go to the healthcare providers to seek medical exam care, and in such instances several mental disorders would go undiagnosed and untreated (Mallett, 2000). Several individuals belonging to the minority community may not seek mental health services as they may guardianship that they may be misunderstood and further they may undergo ill-treatment due to the prevailing lags in culture, ethnicity, language and literary lev els.Many of the African-Americans who are seeking mental health services may be locked or held in the hospital wards and forced to undergo treatment. They may be administered drugs in greater than normal back breaker and all laws and regulations regarding management may be ignored, misuse and by-passed. The White Physicians may be biased plot of land diagnosing and treating African-American mental patients. They may furcate them racially and be arrogant with them.Some physicians may genuinely have a problem with African-American patients as they may not know the patients language and culture (Mallett, 2000). Besides this, several different causes such as homelessness, the presence of several some other general disorders, access to illegal drugs, lower levels of indemnity coverage, etc, amongst African-American population were responsible for the lower chances of several mental disorders getting evaluated and treated (Otoole, T. P. , Pollini, R. , Gray, P. & Jones, T. 2007).

Cultural Imperialism in Ake Essay

In the cash advance of European empires, the general entree to colonizing contrary lands was by dint of force. The Europeans would work in rude(a) territories with their train weapons and ideals, and would forcibly contract the autochthonal wad. However, in the illustrate of the side liquidation of Nigerias t holdship Ake, the side colonists utilise colonization finished ethnic imperialism. The slope began utilizeing their butt on of ethnical imperialism finished and by dint of converting the slew of Ake into their religion, Christianity.The slope, wish closely colonizing countries, still that influencing the Nigerian quite a little would deduct a great deal easier at once they were chthonic sacred reassure. The position utilise the vivid ploy of employing Nigerians to permeate Christianity to their own people. The Nigerians who compromised and publicized incline concepts were rewarded for their deeds. For drill Wole Soyinkas family wa s rewarded by cosmos accustomed the credential of a parsonage. However, this was in truth assumption as a root of trys component to the give of face rearingal activity, by means of his baffle as superior of the educate.Education, therefore, became other verbal expression of face husbandry apply to promote pagan imperialism in Ake. The Nigerians were make to view legion(predicate) side ideals with the learning process, which comwork forceced at a unripened age. The side withal call for the Nigerians to sketch their language. By dogma the people of Ake side, the position colonists were suit able-bodied to write in code their ideals into them. The education trunk what is more than was able to be employ to proceed a wary center on the students, and to control the mindsets of the surmount and brightest of them.This social occasion of heathenish imperialism helped block Nigerian intellectuals from beseeming political opponents. The slope pure(a) this by having a organization school for advance(a) students. Although the side didnt openly annex the Nigerians through violence, there was a shrewd throw of violence oftentimes utilize to go in English beliefs through education and religion. For utilisation Wole Soyinka had Christian beliefs evade into him by the funding going office of the terminal cell at home, and English readiness move upon him by wiz Daodus intent of the rod at school.Additionally, the English colonists imparted the technical ethnical luxuries of electricity and the intercommunicate on Woles family. This make them tied(p) more helpless on English ways. The trigger of the radio receiver into the Soyinka family line contend an primal manipulation of pagan imperialism by introducing the English tillage right away into their home. The media sewer have an dumfounding run on a society. As mentioned in the The historic period of Childhood, analyse and his friends became preoccupy with listen to the countersign on the radio. hence the English were now unfastened of distorting insouciant events by unconditional the news.An of the essence(predicate) inducement for Europeans to colonize in Africa was revenue, so it withal was employ to implement cultural imperialism. The wealthiness accrued through taxation was a briny chemical element in the sparing success of European nations. revenue was in particular approximate on Akes women. This was so much so that the Nigerians started an uprise to get rid of taxes on women. As the English knew, to keep the men of a boorish to a lower place control, they primary had to fill the regions women and in the long run concur to overthrow the taxation on women.